Midea | Cats
Online Video, Dec 2020
Pfizer | Mozart's Lost Symphonies
Offline Event, Sep 2020
Finish x COLMO | The Purest Place on Earth
Online Video & Interactive Microsite, Aug 2020
Taobao | Kung Fu Livestreamers
Online Video, Aug 2020
Midea | Sad Mona Lisa
Online Video, Jun 2020
Baidu x IFAW | Wild Animals Gallery
Experiential Marketing, Apr 2020
Midea | Singing Window
Online Video, Apr 2020
Wang Lao Ji | Ji is the Beginning of All Good
TVC, Jan 2020
Tmall Global | Tmall Global Hotline
Interactive Installation, Nov. 2019
F5 is the first Chinese agency that combines technology and storytelling to create a compelling difference for brands. Currently, F5 is the only Chinese agency that partners with China’s most important Tech Giants BAT (Baidu, Alibaba, Tencent) at the same time. In addition, F5 also works with leading brands in other industries such as Midea, Wang Lao Ji, Starbucks, WeBank, etc.
In 2019, with “The Journey Home” for Wang Lao Ji, “Face Value” for Alipay, “Hear My Love” for WeBank, F5 won 3 merits at One Show Greater China Awards.
In 2018, with “Come Home Safely” collaborated with Baidu, F5 won 1 Silver and 1 Bronze awards at One Show Greater China Awards; with “Our Future Baby” collaborated with Ikea & Tencent Video, F5 won 1 Bronze and 3 Crystal awards at AD STARS and at China Public Service Ad Competition, “Mom’s Heartbeat” created by F5 won gold award.
In 2017, with “Know You Again” project collaborated with Baidu, F5 won international awards including 2 Silver and 1 Bronze at Cannes Lions, 1 Silver and 1 Bronze at AD STARS, and 1 Silver and 1 Bronze at Spikes Asia, etc.
The One Show